DIGITAL MARKETING INTERN – AI & AUTOMATION

Company: AI Vidya Location: Hyderabad / Hybrid Experience: 0–1 Year | Freshers Welcome Internship: 3–6 Months Department: Marketing & Growth Type: Full-Time Internship About the Role AI Vidya is looking for a Digital Marketing Intern – AI & Automation who wants hands-on experience in modern digital marketing. You will work across content, social media, SEO, performance marketing, lead generation, analytics, and marketing automation, using AI tools such as ChatGPT, Gemini, Claude, Perplexity, Canva AI, and other emerging tools to research, create, execute, analyze, and optimize marketing campaigns. This is an execution-focused internship—not a certificate-only program. Key Responsibilities 1. AI-Powered Content & Social Media • Create LinkedIn, Instagram, YouTube, WhatsApp, and other social-media content. • Develop posts, reels, scripts, blogs, ad copy, emails, and promotional content using AI. • Research trends, competitors, audiences, and content opportunities. • Repurpose long-form content into multiple marketing assets. • Maintain content calendars and support campaign execution. 2. SEO & Content Marketing • Conduct keyword and competitor research. • Identify content gaps and search opportunities. • Assist with blogs, landing pages, metadata, FAQs, and on-page SEO. • Explore visibility across Google and AI-powered search platforms. 3. Performance Marketing • Support Meta Ads, Google Ads, LinkedIn Ads, and YouTube campaigns. • Research audiences and develop ad-copy and creative concepts. • Assist with campaign setup, A/B testing, and optimization. • Track metrics such as CTR, CPC, CPL, CAC, conversion rate, ROAS, and AOV. 4. Lead Generation & Conversion • Support lead-generation campaigns through social media, email, WhatsApp, webinars, and landing pages. • Research and build prospect lists. • Assist with lead nurturing and follow-up campaigns. • Improve landing-page messaging, CTAs, offers, and conversion flows. 5. Analytics & Growth • Monitor website, social-media, SEO, email, and campaign performance. • Identify what is working, what is not, and why. • Prepare marketing reports and actionable recommendations. • Participate in growth experiments using: Hypothesis → Test → Data → Learning → Optimization 6. AI & Marketing Automation • Use AI to improve research, content production, analysis, and productivity. • Build reusable prompts and AI-assisted marketing workflows. • Identify repetitive tasks that can be automated. • Explore tools such as Zapier, Make, CRM automation, AI agents, and no-code platforms. AI TOOLS YOU WILL WORK WITH AI & Research • ChatGPT • Google Gemini • Claude • Perplexity Creative & Content • Canva AI • CapCut • AI image/video tools • Other emerging generative-AI platforms Marketing & Analytics • Google Analytics • Google Search Console • Meta Ads Manager • Google Ads • Excel / Google Sheets • CRM and automation platforms You don't need to know all these tools. You need the curiosity and ability to learn them quickly. What We're Looking For Must Have • Strong written and verbal communication • Basic understanding of digital marketing • Good research skills • Creativity and analytical thinking • Basic Excel / Google Sheets knowledge • Interest in AI and emerging technology • Willingness to learn and experiment • Strong execution and ownership Great If You Have • Experience with ChatGPT or other AI tools • Social-media/content experience • SEO knowledge • Meta or Google Ads exposure • Canva/video-editing skills • Marketing automation experience • A personal portfolio, social page, blog, or marketing project Who Should Apply? We welcome: • BBA / MBA students • Marketing students • B.Com students • Mass Communication students • Engineering / technology students interested in marketing • Digital marketing learners • Recent graduates • Career starters with demonstrated marketing skills Freshers are welcome. Your ability to learn, execute, experiment, and use AI effectively matters more than your degree. Performance Expectations You will be evaluated on: • Quality and speed of execution • Content output and quality • Lead-generation contribution • Campaign performance • Analytical ability • AI-tool proficiency • Initiative and ownership • Ability to learn and implement feedback 90-DAY LEARNING JOURNEY 0–30 Days: Learn the company, customer, marketing funnel, AI tools, and core marketing processes. 31–60 Days: Independently execute content, SEO, social media, lead generation, and campaign tasks. 61–90 Days: Analyze performance, run experiments, optimize campaigns, and build AI-powered workflows. What You Will Gain By the end of the internship, you should have practical exposure to: AI + Digital Marketing + Content + SEO + Performance Marketing + Lead Generation + Analytics + Automation + CRO You will also build a portfolio of real marketing projects that can support your future career. Ideal Candidate Mindset We are not looking for someone who simply asks ChatGPT: "Write a LinkedIn post." We are looking for someone who can think: What is our objective? Who is the customer? What does the data tell us? What should we test? How can AI help us execute faster? What did we learn? What should we improve next? Think. Create. Execute. Measure. Improve. How to Apply Please submit: • Updated Resume • LinkedIn Profile • Portfolio / Previous Work, if available • Why do you want to build a career in Digital Marketing? • Which AI tools do you currently use? • Optional: Share one digital marketing campaign you admire and explain why. Join AI Vidya Learn AI. Apply AI. Build the Future. •