Digital And Sales Marketing Executive

Job Title: Digital & Sales Marketing Executive Company: Inext Software Solutions Location: [City/On-site/Hybrid] Experience: 1-2 years (Freshers Welcome) About the Role: We are looking for a dynamic Digital & Sales Marketing Executive to drive our brand's online presence and support lead generation and sales efforts. The ideal candidate will blend creativity with data-driven strategy to boost engagement, generate qualified leads, and contribute to revenue growth. Key Responsibilities: Plan and execute digital marketing campaigns across social media, email, and search platforms Generate and follow up on leads through digital channels and direct outreach Manage and optimize content for social media Assist in SEO/SEM strategies to improve website traffic and visibility Coordinate with the sales team to convert marketing leads into client meetings/sales Track campaign performance using analytics tools and prepare regular reports Support in creating marketing collateral Conduct market research to identify trends and competitor activity Build and maintain relationships with prospective clients Required Skills & Qualifications: Bachelor's or Post Graduation degree in Marketing, Business Administration, or related field (MBA preferred) 0–3 years of experience in digital marketing, sales, or business development Familiarity with tools like Google Analytics, Meta Ads Manager, Canva, or similar Strong communication and interpersonal skills Basic understanding of SEO, SEM, and social media marketing Self-motivated with a target-driven mindset Good to Have: Experience in the financial services/securities/BFSI sector Knowledge of CRM tools (Zoho, Salesforce, etc.) What We Offer: Competitive salary + performance incentives Learning and growth opportunities in a fast-paced environment Job Opening: 02