IOTA Academy (TECHIOTA LLP)
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1) Manage and optimize Meta Ads and Google Ads campaigns for lead generation. 2) Conduct keyword research, competitor analysis, and search intent research. 3) Implement on-page and technical SEO across the IOTA Academy website. 4) Work on AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) to improve visibility in AI-powered search. 5) Monitor website and campaign performance using Google Analytics and Google Search Console. 6) Analyze key metrics such as CPL, CPC, CTR, conversions, organic traffic, and rankings. 7) Assist with landing page and conversion optimization to improve lead generation. 8) Prepare basic weekly performance reports and suggest improvements based on data. 9) Research new digital marketing trends, keywords, content opportunities, and competitor strategies. 10) The candidate must have their own laptop and should be comfortable working from the IOTA Academy office. Pay: ₹5,000.00 - ₹10,000.00 per month Work Location: In person
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