Paid Marketing

About the job: Job Profile : Paid Marketing Specialist Job Type : Full-Time | Work from Office Location : Noida, Sector 67 Experience : 1- 3 Years About Us: Mariinoxis aGovernment Authorized Registered Vehicle Scrapping Facility (RVSF), operating under theVehicle Scrapping Policy 2021to providelegal, transparent, and environmentally responsible vehicle scrapping solutions.MMariinox We help vehicle owners scrap theirEnd-of-Life Vehicles (ELVs)through ahassle-free processthat includesinstant valuation, doorstep pickup, complete documentation support, RTO deregistration assistance, and official certificateslikeCertificate of Deposit (CoD)andCertificate of Vehicle Scrapping (CVS). Role Overview: We are looking for a results-driven Paid Marketing Specialist to plan, execute, optimize, and scale paid marketing campaigns across multiple digital advertising platforms. The ideal candidate should have strong hands-on experience in performance marketing, campaign management, analytics, and driving measurable business growth through paid channels. You will be responsible for managing end-to-end paid marketing activities, improving campaign performance, maximizing ROI, and identifying new growth opportunities across various platforms Key Responsibilities: • Plan, launch, manage, and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and other relevant channels • Develop performance marketing strategies aligned with business goals and customer acquisition targets • Conduct keyword research, audience targeting, competitor analysis, and campaign planning • Manage campaign budgets, bidding strategies, and cost optimization to improve ROI • Monitor key performance metrics including CPA, CPL, ROAS, CTR, CPC, conversions, and revenue impact • Create and test ad copies, creative assets, landing page recommendations, and campaign variations • Perform A/B testing to improve campaign effectiveness and conversion rates, • Analyze campaign data and generate actionable performance reports • Work closely with creative, content, and sales teams to improve lead quality and campaign outcomes • Identify new paid marketing opportunities, industry trends, and platform updates • Maintain accurate tracking through pixels, conversion tracking, UTM parameters, and analytics tools Required Skills & Qualifications • 13 years of hands-on experience in paid marketing / performance marketing • Strong knowledge of Google Ads, Meta Ads Manager, and campaign optimization techniques • Experience managing paid campaigns with measurable ROI goals • Understanding of conversion funnels, audience segmentation, and remarketing strategies • Ability to analyze marketing data and make performance-driven decisions • Experience with Google Analytics, Google Tag Manager, and reporting dashboards • Strong understanding of digital marketing metrics and attribution models • Good communication skills, analytical thinking, and problem-solving abilities Preffered Qualifications: • Experience with scaling paid campaigns and managing advertising budgets • Knowledge of SEO, landing page optimization, and CRO principles • Experience with B2B or B2C lead generation / e-commerce campaigns • Certifications in Google Ads, Meta Blueprint, or other digital marketing platforms Ready to Join us ? Apply on : https://forms.gle/7FoNyE8jrn1scYMd8 Who can apply: Only those candidates can apply who: • have minimum 1 years of experience Salary: Competitive salary Experience: 1 year(s) Deadline: 2035-01-01 00:00:00